about
Bella Sera Baby was founded in 2002 by mother of two, Courtney Lupe. When Lupe was pregnant with her first son she could not, for the life of her, find any baby accessories that were both functional and stylish forcing her to make them herself. Before she knew it, she was making them special order for friends and then complete strangers.
Although Bella Sera Baby has grown immensely, Lupe still does most all of the work herself. As a matter of fact, chances are that if you call Bella Sera Baby you will get her on the other end, at home with her two boys Atticus and Boden. She is proud of her small company and has has no desire to make it the "next big thing". She practices the old school of business and depends on her loyal customers to spread the word instead of conventional advertising.
In the past couple of years many new companies have taken this idea and have started their own line of similar baby accessories creating a "style makeover" in the world of baby fashion. One thing keeps Lupe's creations different from the others and that is her constant drive to push the envelope and find the newest, boldest, and most over the top fabrics out there.
All in all , Lupe prides herself in being able to sustain a "lemonade stand" in the large world of retail and thanks every single one of her customers for making it all happen!
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